The Cancer Council wanted a sober but celebratory feel for this spot, which encourages women to host “Girl’s Nights” at their homes to raise money for women’s cancer research. I think the combination of black and white and pink sparklers worked beautifully to get this across, on top of heartfelt performances from our mostly untrained cast.
Cancer Council ‘Girl’s Night In’
Bellamy Hayden
0:30
Subject: charity, real people
